Course Fact-Sheet

Media Response Course 3: "CEO Personal Training - a platinum service"

Target Audience

  • One to one session for Chief Executives

Duration 

  • 1 - 4 hours

Material provided

  • Handbook containing advice for assistance and further reading
  • VHS Video copy of the recorded interviews

Aims

We run a special one to one session for your Chief Executive, tailored exactly to your corporate needs.
This has proved to be one of our most popular sessions, giving the privacy and personal attention that the Chief Executive needs. Being short of time, but needing to focus on the job in hand, your CEO will appreciate the opportunity in a short but highly focussed session to upgrade his or her media performance.

It can be specifically geared to prepare the CEO for an AGM or an upcoming TV or radio or print interview. Alternatively, it can be used for preparing and rehearsing key messages and statements for a conference or presentation. 

Contents

A four-hour session runs as follows:

  • Trainer provides a background on the media and the forces driving them.
  • Discussion about content, style of delivery, voice, deportment, and performance.
  • Interview exercises are recorded on camera.
  • Playback and analysis
  • Course summary and Close